APA 2019
The American Psychological Association’s convention is the premier annual event in the field of psychology. The 2019 APA convention involved a top-down overhaul of programming and purpose, with a digital presence and brand experience to match.
Role: Branding, graphics design, signage & experiential design, icon illustration
Creative Director: Bevin Johnston; Brand Designer: Emily Coletta; Designers: Rachel Semenov, Emily Coletta, Callie Strobel